Tuesday, May 13, 2008

Title and Such

I am not a fan of titles. I can write an article just fine but coming up with a catchy, all-encompassing, this-is-what-this-article-is-about heading that will draw readers to actually stop and read what I've written? No. Not so much. This past week at work I've been trying like hell to come up with a title for a new column I'm working on but just about every idea I've had has been nixed by my boss. And rightfully so--most of them have been crap.

And I'm not a huge fan of subtitles either. All of my previous editors will gladly attest to this. Her? Oh she was alright, but damn it if she couldn't name what she'd written to same her life. However, I am good at throwing up lousy suggestions for editors to see explode on the floor. That way their minds can pick through the scraps for something that might inspire them to come up with a phrase which isn't overused, cliché , obnoxious, abstract or dull. How nice for them.

But now here I am, in the comfort and security of my own blog, and I have no freaking clue what to subtitle to this thing. I'm sure it will hit me eventually. Something will pop into my head, or someone will say something at the coffee shop and it will start me thinking. It'll just tap me on the shoulder and there it will be. But for now I've got nothing.



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